Differences

This shows you the differences between two versions of the page.

Link to this comparison view

— search_result [2014/08/13 11:56] (current)
13.143.31.62 created
Line 1: Line 1:
 +====== Search Result ======
  
 +----
 +
 +===== Definition =====
 +
 +
 +**Search results** are keyword matches in search engines. There are two types of search results:
 +
 +==== Organic Search Results ====
 +
 +These are the conventional search results. A page's position is determined by the search engine'​s rating algorithm.
 +
 +Relevant images, videos or entries from Google Local will often be displayed as well at the top of organic search results.
 +
 +==== Paid Search Results ====
 +
 +These are entries of websites that paid for their position. In contrast to organic search results, these positions are determined by criteria like cost-per-click,​ click rate and keyword competition.