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onpage_optimization [2014/08/11 13:37] stephan created |
onpage_optimization [2014/08/11 13:37] stephan [Importance for SEO] |
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| * Head: The [[head]] section of a page contains important information, including [[meta data]] and the page title. Make sure you use the main keyword especially in the title and the meta description. | * Head: The [[head]] section of a page contains important information, including [[meta data]] and the page title. Make sure you use the main keyword especially in the title and the meta description. | ||
| * Page structure: A clear structure is important for visitors and [[crawler|crawlers]] as well. A page should start with the most important information at the top and go into details as the text progresses. Make sure to avoid "dead ends" in order not to confuse the reader. | * Page structure: A clear structure is important for visitors and [[crawler|crawlers]] as well. A page should start with the most important information at the top and go into details as the text progresses. Make sure to avoid "dead ends" in order not to confuse the reader. | ||
| - | * [[Hhomepage|Home Page]]: Search engines pay particularly much attention to it. Don't neglect it. It should provide a clear overview of the whole website and current news. This way you will be able to use implement the keywords in a natural way. | + | * [[Homepage|Home Page]]: Search engines pay particularly much attention to it. Don't neglect it. It should provide a clear overview of the whole website and current news. This way you will be able to use implement the keywords in a natural way. |
