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| + | ====== Metadata ====== | ||
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| + | ===== Definition ===== | ||
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| + | **Metadata** is "data about data". This means it's information about somthing, that makes it easier to find that particular information ressource. | ||
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| + | Companies use metadata to manage large amount of data. The data can usually be read and analyzed automatically. The file name and the permissions on a file are metadata of a file. | ||
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| + | ===== Importance for SEO ===== | ||
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| + | Metadata in SEO are the meta tags that are entered in the ''[[head]]'' area of a page and help search engines indexing it correctly. | ||
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| + | Some metadata is particularly important in SEO: [[description]], [[indexing]], [[title]]. | ||
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| + | ---- | ||
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| + | ===== Helpful Links ===== | ||
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| + | [[http://support.google.com/webmasters/answer/79812|Google Webmaster Help: Meta tags]] | ||
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| + | [[http://support.google.com/webmasters/answer/35624|Google Webmaster Help: Review your page titles and snippets]] | ||
