Create search engine friendly URLs

Medium Influence Easy to implement

Pay attention to the following points when you build your URLs:

  • Use the page’s keywords in the file name.
  • Use only two or three of the page’s keywords in the filename.
  • Use-dashes-to-separate-single-words-in-the-file-name (not_with_underscores).
  • Make your URLs as short as possible and avoid using any search engine unfriendly characters (e.g. “?&=*#$” or umlauts) in it.
  • Define your URL parameters, so Google indexes your website correctly.
  • Don’t use too many subfolders in your URL (e.g.

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