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| + | ====== Extend your website continuously ====== | ||
| + | ---- | ||
| + | {{:wiki:seo3.png?nolink&100|Big Influence}}{{ :wiki:difficulty3.png?nolink&100|Very hard to implement}} | ||
| + | Extend your [[website]] continuously with new and up-to-date content. This way: | ||
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| + | * You offer visitors and potential customers new up-to-date information. | ||
| + | * Search engines will [[crawler|crawl]] your website more often and rank the new content higher (the first page in the [[SERP|SERPs]] usually has popular and up-to-date websites on it). | ||
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| + | After you updated a page, don’t forget to update the XML [[sitemap]] as well. You can do this by defining the last modified date in the link properties of the //Site Map Generator//. | ||
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| + | ====== Helpful Links ====== | ||
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| + | [[http://googleblog.blogspot.com/2011/11/giving-you-fresher-more-recent-search.html|Google Blog: Giving you fresher, more recent search results]] | ||
