Aim for conversion

Mittlerer Einfluß Very hard to implement

A high position in search engines shouldn’t be your only goal. Think about what you want to achieve (e.g. sell something, offer a software, user interaction) and work in that direction.

  • Define your goal.
  • Don’t try to increase your visitor number by providing false information.
  • Keep your design simple and clear.
  • Let users know what you expect them to do, e.g. by text (“Leave a comment”) or image (download button).
  • Design your website in a way that makes it clear to the visitor what you expect from him and that he can do this with as few clicks as possible.
  • Make sure your website looks trustworthy and legitimate.